In business you can’t rest on your laurels; there are no guarantees.
Ethical standards and staying on one’s toes are a basic requirement to sustaining a competitive advantage for large and small companies alike.
Facilitating a strategic thinking and planning process every few years is an ideal way to make sure that you continue to pursue value- driven, forward-thinking strategies.
While some people (and businesses) can quickly identify the values the drive them, for others their values are so integrated in everything they do, it is hard to articulate what they are. If you are finding it hard to view your situation with objectivity, a business coach can help you identify the values that are important to you, and help you see areas where you or your organization might be compromising values.
As you define a future vision, if you create strategies that build on core values you will be naturally driven to succeed. If you were to start a new business in a new line of work, what core values would you build into the new organization regardless of its activities?
Author: Helene Mazur is a trusted advisor, business and executive coach, and a facilitator for professionals, business owners, leaders and their teams. Helene's passion is helping her clients to focus their goals, see their situations from new perspectives and achieve greater levels of success.