The sky is falling! The sky is falling! Open any financial advisor trade publication these days, and that pretty much sums up the prevailing sentiment. Yet despite all the gnashing of teeth and wringing of hands by the assembled talking heads and industry pundits, the essential truth of the matter is that whether you embrace it or struggle against it – change is inevitable.
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As the advisor industry continues to churn with speculation regarding the scope and extent of new forthcoming DOL guidance around the transparency of client fees, all indications appear that whatever mandates are called for, will require a significant amount of additional work to implement.
The underlying intent, however, is a noble one – to ensure that financial advisors are being totally transparent about the fees they are charging and the services being provided that comprise those fees. It’s merely another step in the evolution of an industry that has moved from brokerage commissions to asset-based fees. The challenge now lies in providing even greater clarity.
Read MoreClientWise is the premier financial advisor coach focused on business development and management best practices for financial advisors.
Topics: Client Engagement, compensation, financial advisor value propostition
Building A Value Proposition: Financial Advisors, It's Not About You!
Posted by Chris Holman on Feb 16, 2011 4:00:00 PM
In the book, Creating & Delivering Your Value Proposition, authors Cindy Barnes and Helen Blake define a Value Proposition as:
ClientWise is the premier financial advisor coach focused on business development and management best practices for financial advisors.
Topics: Marketing Approach, financial advisor value propostition